Created in 1933 by André Besnier in Laval, the Lactalis Group has remained faithful to its original commitment to dairy processing for three generations.
DELIVERING THE BEST OF DAIRY TO THE WORLD
Today, Lactalis is a global leader within the dairy industry and is present across all the categories of this market. The Group is the number one cheese manufacturer in the world, and the European leader within the milk consumption, butter and cream markets. It is also a major player in the chilled dairy and dairy ingredients categories, as well as the foodservice industry, and a growing player within clinical and infant nutrition markets.
Owing to a global presence, the Lactalis Group has always been able to anticipate new market trends and adapt to production and consumption modes, whilst appreciating the local and cultural specificities of each country.
A UNIQUE GROWTH MODEL
Its business model is part of a long term development strategy consisting of continuous operations to grow its business externally whilst developing its own portfolio which includes more than a hundred brands. It aims to acquire dairy companies with shared values, and to help them grow, through industrial investment, marketing and human resources. The Group’s brand development strategy is based on expanding the global presence of three key global brands, Président, Galbani and Parmalat, whilst continuing to invest in local brands.
The Lactalis Group draws its success from a local-produce orientated strategy that is respectful of people and the environment, while maintaining high sanitary and organoleptic standards for all its products.
A BRAND STRATEGY APPRECIATIVE OF LOCAL CULTURES
A major player of the global dairy industry, Lactalis Group contributes to the development of local economies of the regions where it is present.
Above all in France but also in Italy, Lactalis Group is actively involved in promoting protected name cheeses as well as regional specialities.
Outside of France, this commitment to promoting local produce is illustrated by the Group’s appreciation of native food cultures and local consumption modes. This provides Lactalis Group with a unique position to better promote as much traditional cheeses and dairy products as possible, like twarog, an ancestral speciality cheese from eastern European countries.
The Lactalis Group thus fulfils its role as dairy market leader by supporting both leading national brands as well as its local and regional assets.